- Search Engine Optimization (SEO)
- Social Media Marketing
- Website Designing
- Mobile Application Development
- Content Marketing
- Branding & Logo Designing
- Hybrid Staff Augmentation
We are a leading Pay Per Click advertising agency in Delhi,India. As quarterbacks of the business world, we analyze all opportunities for paid media advertising in your vertical to devise that perfect mix of search, display, social, and contextual advertising campaigns that will raise your bottom line and hit all key performance indicators. We help you get creative with brand storytelling and develop a paid media strategy that goes beyond out-dated banner ads to new, stream-lined, smooth-running ads native to the platforms on which they run.
We make your ad messaging for pay-per-click (PPC) ads the best it can be, always taking guidance from the most current trends. Search engine marketing is a tried and tested method of online advertising that, when done right, can exponentially increase brand awareness and sales. If you are a relatively new company with no standing in organic search engine results, PPC advertising campaigns are necessary to see true improvements in traffic and profits.
What Paid Advertising Services Do We Offer?
- Google AdWords
- Bing ads
- Facebook ads
- Amazon PPC
- Twitter ads
- YouTube advertising
- Mobile advertising
- Direct media buys
- Other real-time buying platforms
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Learn about the client’s business, website, and competitors in order to provide clear documentation to be used throughout all other stages of the project.
Project Brief
Define client information & business goals along with all required information to properly complete discovery process.
Paid Media Audit
Create a baseline for current paid media performance based on analytics, landing pages, and current campaign statistics.
Keyword Research
Define target keywords for AdWords, or other PPC campaigns based on business goals outlined in the project brief and identify opportunities from the paid media audit.
Competitive Analysis
Define PPC competitors and ad copy based on keyword research and determine areas of opportunity and risk.
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Create a comprehensive paid media strategy and project plan that clearly outlines deliverables and measurable business goals.
Paid Media Strategy
Define all paid search, display, remarketing, PPC advertising, and social media advertising campaigns, including landing page recommendations, ad copy, targeting options, and budget.
Measurement Planning
Document measurable short-term and long-term goals to evaluate campaign performance.
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Implement landing page recommendations from the paid media strategy with the development team or collaboration with the client.
Content Implementation
Adjust website copy based on a cohesive content strategy to reflect targeted keywords found during the keyword research phase.
Technical Implementation
Implement edits to the website’s coding based on the strategy recommendations. This could include changes to landing page elements such as meta descriptions, internal links, or anything that would help support the overarching objective of the campaigns.
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Monitor and adjust campaigns based on the performance of keywords, landing pages, and ad copy.
Short-Term Adjustments
Change bids, ads, and landing pages based on short term performance indicators (daily or every few days).
Campaign Adjustments
Make global changes to the campaign based on trends that are identified over time (weekly or biweekly).
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Provide regular reporting that includes analysis of campaign performance, KPIs, and goal tracking and adjust project plan based on results.
Monthly Performance Report
Define client information & business goals along with all required information to properly complete discovery process.
Quarterly Review
Comprehensive overview of campaign and adjustments to the project plan based on the results achieved.